To tweet or not to tweet…

If your organization is part of a community that was thriving on Twitter, you’re probably debating your next move, now that the organization is changing gears (daily, if not hourly) and doing less to assure the platform is a safe space for all. I’ve seen lots of nonprofit marketers advise a “wait and see” posture, but I vastly prefer the counsel from Spitfire, the smart public-interest communications shop. Last week, VP Gabriel Rodriguez suggested it may be time to start looking for another platform – and to base your planning on your values. Take a look at Mr. Rodriguez’ reasoning and assess whether it’s the right time and the right advice for your organization. And if you need help making a decision, let’s talk about it!